Articles from Object First

Object First, the best storage for Veeam®, today announced that it has been named a Top InfoSec Innovator and Data Security Trailblazer in 2025 by Cyber Defense Magazine (CDM), a leading electronic information security magazine.

Object First, the best storage for Veeam®, today announced Ootbi Mini, a new compact immutable storage appliance designed for remote and branch offices, edge environments, and small businesses to ransomware-proof local Veeam backup data. Ootbi Mini is available in 8, 16, and 24 terabyte (TB) capacities and delivers Object First’s enterprise-grade security, simplicity, and power in a desktop tower that doesn’t require a traditional data center.

Object First, the best storage for Veeam® users, today released new data that highlights growing mental health concerns among IT and cybersecurity professionals due to rising cybersecurity threats. Of the 500 U.S. participants surveyed, 84% report feeling uncomfortably stressed at work due to IT security risks, while 78% fear they will be personally blamed for security incidents. These findings expose a gap in how organizations support their IT staff, highlighting the opportunity to provide mental health resources and less complex security technology to help reduce stress as cyber threats continue to rise.

Object First, the best storage for Veeam® users, today announced the European launch of its flexible pay-per-use Consumption model for Ootbi, the company’s immutable backup storage appliance. This flexible model allows customers, resellers, and service providers to choose between a CapEx purchase or a subscription that eliminates upfront investment and hardware refresh costs. Following its successful debut in the U.S. in April 2025, the Consumption model is now available in the U.K. and the European Union, with additional markets planned in the coming months. Today’s news builds on Object First’s strong momentum in EMEA, where bookings grew 961% year-over-year in Q2 2025.

Object First, the best storage for Veeam® users, today announced a 400% year-over-year increase in bookings for Q2 2025. Global demand for Object First continues to accelerate as more end-users and partners prioritize secure, simple, and powerful immutable backup storage as the best defense against ransomware.

Object First, the best storage for Veeam® users, today announced that it has been highlighted for the second consecutive year by MES Computing, a brand of The Channel Company, on its MES Midmarket 100 list.

Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, was recognized for its innovation and industry leadership with two major honors at the 22nd annual Storage Awards in London on June 5, 2025: Immutable Storage Company of the Year and Editor’s Choice – Company.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced a 167% year-over-year increase in bookings for Q1 2025. The company’s momentum continues to build as customers and partners conclude that immutable backup storage built on Zero Trust principles is the best defense against ransomware and other cyber threats.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced that CRN®, a brand of The Channel Company, has recognized Kelly Wells, Chief Operating Officer, Meredith Frick, Head of Partner Marketing, and Kasey King, Channel Marketing Manager, on the prestigious Women of the Channel list for 2025.

VeeamON--Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced a new Consumption model in the USA. Customers, Resellers, and Service Providers now have the flexibility to choose the traditional CapEx model or the modern pay-per-use Consumption model, which offers secure, simple and powerful immutable backup storage without any up-front investments or hardware lifecycle costs.

Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, has released research that finds 81% of IT professionals say immutable backup storage built on Zero Trust principles is the best defense against ransomware, and 54% view target backup appliances as more secure than integrated appliances. The report, conducted by Informa TechTarget’s Enterprise Strategy Group and sponsored by Object First, highlights the growing need for IT teams to apply Zero Trust principles to their backup environments.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced three new Ootbi appliances with capacities of 20 TB, 40 TB, and 432 TB. Customers ranging from small businesses to large enterprises can now leverage Ootbi’s immutable backup storage to ensure data resilience for use cases ranging from 20 TB up to 7 PB. The latest product firmware updates also yield a 20% increase in recovery speeds on all new appliances, while the 432 TB model has doubled data ingest speeds up to 8 GB/s per cluster.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced that CRN®, a brand of The Channel Company, has selected Object First for inclusion in the 2025 CRN Partner Program Guide. This annual guide is an essential resource for solution providers seeking vendor partner programs that match their business goals and deliver high partner value.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced that CRN®, a brand of The Channel Company, has named Harry Kurland, Vice President of Sales Americas, to the 2025 CRN® Channel Chiefs list. This award recognizes the IT vendor and distribution executives who are driving strategy and setting the channel agenda for their companies.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced strong growth in bookings, customers, and partners for 2024. The company achieved an impressive 389% year-over-year increase in worldwide bookings compared to 2023, reflecting the growing demand for immutable backup storage built on Zero Trust principles to protect data against ransomware and other threats. Q4 2024 bookings worldwide grew 294% year-over-year compared to Q4 2023, including over triple-digit growth in six-figure and above deals.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced it continues to build momentum with year-over-year bookings growth of 347% in Q3 2024. The results show the increasing demand for immutable backup storage based on Zero Trust principles to secure data and effectively combat the rising threat of ransomware.

Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced the promotion of Kelly Wells to Chief Operating Officer. With a track record of helping organizations scale for rapid growth, Wells will drive operational excellence across Object First’s business operations, sales and marketing operations, HR, IT, and customer success organizations.

Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today released research revealing the impact of ransomware attacks on organizations’ data. According to the survey Object First conducted, research found that outdated backup technology (34%), lack of backup data encryption (31%), and failed data backups (28%) are the top vulnerabilities to attacks. Results also highlighted the importance of prioritizing immutability as part of security investments, with 93% of IT workers agreeing that since ransomware attacks target backups, immutable backup storage built on Zero Trust principles is now a must-have.

Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced the appointment of Justin Gilbert as its Channel Sales Director Americas. With extensive knowledge in building Go-to-Market (GTM) channel strategies and decades of experience leading global channel programs, Gilbert will drive Object First’s channel growth momentum in North and South America and ensure the company continues to focus on partner success. As part of his role, Gilbert will also focus on further expanding Object First’s robust partner program, providing partners with the tools and support needed to deliver industry-leading data protection solutions.

Object First, the creator of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced it signed the ‘Secure by Design’ pledge created by the U.S. Cybersecurity and Infrastructure Security Agency (CISA). The pledge commits software manufacturers to continuously improve the security of their enterprise software products and services to build a safer business ecosystem for partners and customers.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced strong growth in Q2 2024 with bookings growth of 600% compared to the same period last year. This continued momentum underscores the demand for immutable backup storage that offers unmatched protection from security risks like ransomware.

Object First, the creator of Ootbi (Out-of-the-Box-Immutability), ransomware-proof backup storage appliance purpose-built for Veeam®, today announced the appointment of Eric R. Schott as its Chief Product Officer (CPO). With deep expertise in storage technology and decades of product management experience, Schott will drive Object First's continued product innovation and growth. As 93% of ransomware attacks explicitly target backups, businesses seek secure, simple, and powerful backup storage to mitigate loss, downtime, and financial impact from attacks.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced a bookings surge in Q1 2024, fueled by growth in new customers and partners in North America and EMEA. Compared to Q1 of 2023, Object First bookings grew 822% worldwide and 560% in North America. The company launched Ootbi in February 2023.

Object First, the provider of the ransomware-proof backup storage appliance purpose-built for Veeam, today announced increased storage capacity up to 192TB on a single Ootbi node that unlocks up to 768TB of usable immutable backup storage per cluster. The latest release allows customers to manage storage capacity more efficiently and back up data more securely without sacrificing performance. The 192TB version of Ootbi joins the existing 64TB and 128TB appliances, all of which are interoperable.

Object First, the developer of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam® Software, today announced enhancements to its Partner Program to offer new rewards and tools that deliver shared value for partners, customers, and the company. These updates aim to enhance revenue streams, increase customer satisfaction, and fortify enterprise backup security through the implementation of Ootbi, a secure, simple, and powerful backup storage solution for Veeam’s 450,000 customers.

Object First, the developer of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced that CRN®, a brand of The Channel Company, has named Kelly Wells, Vice President of Global Operations, to the Women of the Channel list for 2024.

Object First, the developer of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced that CRN®, a brand of The Channel Company, named it on the 2024 Storage 100 list in the Data Recovery, Observability, and Resiliency category. This list recognizes storage vendors that help channel partners stay ahead of the curve with transformative products and services.

Object First, the developer of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, has been recognized by CRN®, a brand of The Channel Company, in its 2024 Partner Program Guide. This annual guide provides essential information to solution providers exploring technology vendor partner programs that offer high value and align with their business needs and goals.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced its rapid bookings growth and strong business momentum on the first anniversary of the company launch in February 2023. As the threat of ransomware targeting backups continues to rise, Object First’s success is based on delivering a secure, simple, and powerful backup storage solution for Veeam customers that doesn’t require technical or security expertise.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced the appointment of Andrew Wittman as its Chief Marketing Officer (CMO). A growth marketing expert with deep expertise in the enterprise technology industry, Wittman complements the expanding Object First organization and will help the leadership team propel the company to its next level of growth.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced that CRN®, a brand of The Channel Company, has named Vitaly Sukhovsky, Object First’s Vice President of Channel Sales, to the 2024 CRN® Channel Chiefs list. This award recognizes the IT vendor and distribution executives who are driving strategy and setting the channel agenda for their companies.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced its partnership with Waident Technology Solutions, a SOC2 cybersecurity and IT outsourcer that supports and manages SMB technology for clients throughout the Midwest. Waident will use Ootbi as its primary backup storage solution to ensure ransomware-proof immutability and safeguard customers from rising cyber threats.

Object First, the provider of Ootbi (Out-of-the-Box-Immutability), the ransomware-proof backup storage appliance purpose-built for Veeam®, today announced its partnership with Prodatix, a Veeam Certified Architect company specializing in data management, to offer Ootbi as their primary backup storage solution for Veeam. Ootbi delivers secure, simple, and powerful backup storage that follows Zero Trust best practices for improved security and ransomware resilience.

Object First, the maker of Ootbi (Out-of-the-Box-Immutability), the first backup storage appliance purpose-built for Veeam®, today announced that Centerbase, a cloud-based personalized platform that aids in managing and growing law firms, has chosen Ootbi by Object First as their primary backup solution for their Veeam storage. Object First now helps the company eliminate downtime and maintain the integrity of its disaster recovery plan by implementing its immutable backup appliance.

According to new data released today from Object First, the object storage backup appliance company delivering ransomware-proof out-of-the-box immutability, 40% of consumers are skeptical of organizations' ability to protect their data adequately. Consequently, 75% of consumers would switch to another company after a ransomware attack. Furthermore, consumers are requesting increased protection from vendors that hold their data, with 55% favoring companies with comprehensive data protection measures such as reliable backup and recovery, password protection, and identity and access management strategies.

Object First, the company delivering the first object storage backup appliance purpose-built for Veeam®, announced today it was selected by Mirazon, a world-class technology consulting firm, to protect its customers from ransomware and other malicious attacks, avoiding the traditional complexities of backup deployment, management, and maintenance. Object First delivers Ootbi — a simple, powerful, and affordable solution that provides Mirazon with the confidence to ensure ransomware-proof immutability for customers, eliminating the risk of deleted or encrypted backup copies.

Today, Object First launches Ootbi — the first backup storage appliance designed for Veeam® Software, the leader in Modern Data Protection. Ransomware-proof with out-of-the-box immutability, Ootbi delivers simple, powerful, and affordable backup storage which can be racked, stacked, and powered in 15 minutes. Designed and optimized for maximum backup performance and Instant Recovery, Ootbi provides ingest speeds up to 4GB/s for as little as $11TB/month.

Object First, the first object storage backup storage appliance purpose-built for Veeam®, today announced its official company launch. Created by Veeam co-founders Ratmir Timashev and Andrei Baronov, Object First helps midsize enterprise organizations ransomware-proof their backups by delivering effortless out-of-the-box immutability.