Articles from Comscore, Inc.

RESTON, Va., Jan. 14, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQSCOR), a global leader in measuring and analyzing consumer behaviors, today announced the expansion of its local currency partnership with Coastal Television’s Media Group. This comprehensive multi-year agreement strengthens Comscore’s position as the leading provider of TV measurement and advanced audience data across 12 of Coastal Television’s markets, significantly broadening the scope of the existing collaboration.

Measurement innovator taps TV, streaming and digital ad veteran Jackelyn Keller for brand and product marketing expertise

RESTON, Va., Dec. 20, 2024 (GLOBE NEWSWIRE) -- Comscore (NASDAQSCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the expansion of its partnership with Gray Media, one of the largest TV station groups in the United States, in a multi-year agreement. Comscore will continue as a key local measurement currency provider for Gray Media and provide additional advanced demographics as well as more precise audience insights across screens. This enhanced partnership demonstrates Comscore’s commitment to delivering innovative, audience-centric solutions that help broadcasters like Gray and their advertisers drive revenue growth and optimize campaign performance.

Personifying Viewership Data Provides Predictive Models based on Big Data for Person-level Demographics within a Household Watching TV

RESTON, Va., Nov. 12, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2024.

RESTON, Va., Oct. 25, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the third quarter ended September 30, 2024, on Tuesday, November 12th at 5:00 p.m. ET.

RESTON, Va., Aug. 06, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2024.

Comprehensive Measurement and Cross-Platform Video Insights Now Available for YouTube Traffic on Desktop, Mobile, and Connected TV

RESTON, Va., July 24, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the second quarter ended June 30, 2024 on Tuesday, August 6th at 5:00 p.m. ET.

The 2024 report underscores gaming's popularity and highlights valuable cross-platform advertising opportunities for brands and publishers

RESTON, Va., June 18, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media cross-channel and Kochava, the leading real-time data solutions company for omnichannel attribution and measurement, today announced an innovative performance media measurement solution that brings more insights to marketers. The new cross-screen solution allows marketers to better understand how linear TV ad campaigns meaningfully impact both online and offline behaviors. 

RESTON, Va., June 11, 2024 (GLOBE NEWSWIRE) -- Comscore (NASDAQSCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced an expansion of its partnership with Anzu for the most advanced intrinsic in-game advertising platform to measure in-game advertising campaigns using Comscore Campaign Ratings (CCR), Comscore’s flagship solution for modern cross-platform media measurement.

RESTON, Va., May 07, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2024.

RESTON, Va., April 22, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the first quarter ended March 31, 2024 on Tuesday, May 7th at 5:00 p.m. ET.

Comscore Recognized As a Transactable Standard Across Traditional and Cross-Platform Measurement Metrics for Both Advanced Audiences and Total Households

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has been granted accreditation by the Media Rating Council (MRC) for the Total Household Rating and Average Audience estimates in both its national and local TV Time Based Grid reports.

Proximic’s AI-Powered Contextual Intelligence to Deliver Cross-Screen Insights for Epsilon Digital Media

RESTON, Va., March 06, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the fourth quarter and full year ended December 31, 2023.

RESTON, Va., Feb. 23, 2024 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the fourth quarter ended December 31, 2023 on Wednesday, March 6th at 5:00 p.m. ET.

Comscore Campaign Ratings (CCR) Now Encompasses Top 100 Local Markets for Holistic Linear, Programmatic and In-flight Digital Optimization

Innovative new contextual intelligence technology is Proximic by Comscore’s latest tool to provide accurate, real-time data to publishers and advertisers for targeting

Comscore to Provide Currency-Grade Measurement Metrics for Nexstar’s Local TV, Broadcast, Network, and Digital Businesses

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2022.

Comscore, Inc. (Nasdaq: SCOR), today announced a partnership with dentsu enabling the agency network to shift local TV buying to a Comscore-based currency, which supports transactions on advanced audiences in all 210 local markets.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today announced a partnership with FOX Television Stations (FTS) that will see the local TV broadcaster leverage a Comscore-based currency to support transactions on advanced audiences across its entire owned and operated footprint.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced several leadership appointments.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2022.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Tuesday, August 9th at 5:00 p.m. ET to discuss its financial results for the second quarter ended June 30, 2022.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, announced today that Jon Carpenter, who has served as the company’s chief financial officer since November 2021, has been appointed by Comscore’s board of directors as chief executive officer, effective today. This announcement caps off a full search of external and internal candidates initiated earlier this year when current CEO and executive vice chairman Bill Livek announced his planned retirement. Comscore also announced that Dr. Nana Banerjee, who has served as a director on Comscore’s board since March 2021, has been designated non-executive chairman of the board. Brent Rosenthal, who has served as chairman since 2018, will continue to serve as lead director. Mary Margaret Curry, who currently serves as the company’s chief accounting officer, has been promoted to chief financial officer and treasurer.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today announced that LinkedIn has named it as a top 25 place to work in the Media and Entertainment Industry.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today announced that Horizon Media is testing Comscore’s local TV measurement solution as a new form of currency for 2023 planning and buying.

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2022.

Comscore (NASDAQSCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the appointment of Michael Viane as Head of Global Revenue for Comscore Movies. Viane will lead Comscore Movie’s sales efforts effective April 18th and report to EVP and Global Managing Director Arturo Guillén.

Comscore, Inc. (Nasdaq: SCOR), a partner for planning, transacting and evaluating media across platforms, and Effectv, the advertising sales division of Comcast Cable, announced today that Effectv will be using Comscore’s local TV measurement solution as a new form of currency.